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Strategic Partner


Element451 is an advanced student engagement CRM, providing higher ed institutions with a competitive admissions advantage from recruitment to enrollment through the use of AI, student behavior data, and modern marketing automation. 

What they do

Element451 is an advanced student engagement CRM, providing higher ed institutions with a competitive admissions advantage from recruitment to enrollment through the use of AI, student behavior data, and modern marketing automation. The Element451 CRM leverages millions of behavior-based data insights to reach prospective students where they are – both in their journey and in their preferred channel. Supporting these insights is a full complement of marketing best practices and AI-driven automation to ensure the right message reaches the right student at the right time. All of the data, analytics and insights are available to the entire admissions team through an intuitive dashboard, simplifying and streamlining reporting and engagement intelligence throughout the entire recruitment and enrollment process.

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  • Hyper-personalized + multi-channel communication
  • Automated workflows
  • Easy-to-build mobile applications
  • Event management
  • Landing pages + pre-built websites
  • Content + design libraries
  • Insights + analytics reporting
  • Integrations with student information systems, apps, and more

Who They Do It For:

Schools of all types, sizes, and locations use Element451. We serve admission, marketing and enrollment management teams at small liberal arts colleges, community colleges, HBCUs, non-traditional schools, and everything in between.

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The Schools They Currently Work With

Our partners span the entire country with more 23 states represented plus D.C. and some locations overseas. Whether they be public, private, two- or four-year or completely non-traditional institutions, we’re ready to help maximize our partners’ efforts. 

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What Their Clients Say About Them

Our partners are excited to use Element451 because they know we get it. Our platform was built by higher ed professionals for higher ed professionals.

With our one-on-one customer success assistance, teams know they never have to go it alone. We don’t just set you up and walk away — we’re there every step of the way from implementation and beyond. 

Other partners praise us for easy-to-navigate and easier-to-use layout and functionality of Element. Everything they need is centralized in one place so your procedures, events, and communication is right where they need them.

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"We have folks on our team who have never had a CRM to work with. It's been very seamless for them to dive in there."

Forsyth Technical Community College

"I love that the product is JUST for admissions - unlike some tools that are general sales products retrofitted for admissions."

Adler Graduate School

"With the vast amount of technology that is a part of everyday life, we needed a solution to help us efficiently and dynamically connect with prospective students."

Fayetteville Technical Community College

The “Who” Behind Them

Element451 launched with one goal: to help colleges reach enrollment goals fast. We began at the nexus of technology and higher-ed enrollment strategy. What we've created is democratizing artificial intelligence and advanced personalization for schools of every size and budget. Our fervor for technology means our customers are always a step ahead. We're problem-solvers, enrollment experts, higher-ed marketers, adept engineers, and data analysts driven to connect colleges and students.

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Ardis Kadiu

Founder and CEO


Todd Heilman

Chief Success Officer

Why We Love Them

What would you say to more productivity without hiring more people? I'm guessing "Yes, please." That's exactly what happens when schools choose the Element451 student engagement CRM. Element451's easy-to-use marketing automation tools amplify recruiting efforts. It's like turning a team of 5 into 50. And who wouldn't want to supersize their enrollment management team?

We mean it when we say that Element451 is a game changer for the higher ed CRM space. Their client success team will help you modernize your enrollment and engagement, saving you time, bringing you new leads, and generating new applicants. 

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Free Resources other Enrollment Marketers Found Valuable



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It’s the first (and only) feedback platform for the education industry’s leading CRMs, SIS’s, marketing services agencies, online program managers, admissions coaches, and more. 

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